Longmont is a dynamic set of businesses, from manufacturing to high-tech companies. According to longmontcolorado.gov, the high-tech industry makes up 27% of the companies in Longmont. It’s no surprise considering we have more software development jobs than in any other city. NextLight has come to town and provided us with the best internet in the country and to top it all off; we have more people over 25 with a Bachelors’s degree than any other area in the country.
It’s time for our digital marketing talent to match the success and growth of our beautiful town Longmont, CO.
Longmont SEO is fantastic because there isn’t a lot of competition
SEO in Longmont is easier compared to larger cities because there isn’t a lot of competing companies, especially compared to Boulder or Denver. With just a few tweaks to your website and your Google My Business listing, your site can rank on Google above your competition.
Why is it important to rank on Google?
Ranking on Google means more people will see your website listed as a potential solution to the problems and questions they are asking Google. If you create an enticing title and description on Google, you will get people visiting your site. If your site is optimized correctly, that means your going to get people calling you and asking to buy your services. That means more money in your pocket without having to do any cold calling or in-person sales.
How to Optimize Your Google My Business Listing
- Fill out all the information they ask for (Hours, Pictures, Location, Service Areas, Products, Services…)
- Get as many reviews from your customers as possible
- Upload 3-6 images for each image category they have
- *If you don’t have pictures of your office building you can take screenshots of the Google Street View
How to Optimize Your Website
There are many ways to optimize your site; some say Google looks at 200 different factors of your site; others say that is a myth. We’ve outlined the most popular ways to optimize your website in our On Page SEO article. There are many ways to improve your site ranking, so be sure to check out that article.
An Example of Our Results
Mary, an Ayurvedic practitioner, wanted her site vibranthealthayurveda.com to be number one for Boulder Ayurveda, and we got her in the top 5 search results for several months by including “Boulder Ayurveda” on most of her website pages and blogging about Ayurvedic remedies for common ailments for Boulder patrons.
Our next goal was to show up for Panchakarma, a popular Ayurvedic detox service. At the time of writing this article she is currently ranking number 3 for “Panchakarma Colorado” and “Panchakarma Denver.”
When we started, Mary had a lot of different pages on her website regarding her services. The only thing that was missing was how many words were on each of these pages. She had less than 500, after increasing the word count to over 500, she started seeing positive results for her rankings on other keywords.
Recently, she has reported positive feedback regarding her website and the business that has come from it.
Want to Get More Sales Leads from Your Website?
We will run your website through our SEO software and run down a checklist to see what is missing. It can be something as simple as not having enough words on your page, or the page load speed. We can fix anything wrong with the SEO of your website!
You Deserve a Great Experience with an SEO Agency
As a Longmont SEO company, we are here for you to help your company grow and thrive in a beautiful community like ours. It’s your right to work with an SEO agency that is friendly, understanding, and communicates well. Your company is worth it. Your livelihood is worth it.
Do You Need Backlinks?
If someone is telling you to build backlinks, call us! Yes, backlinks help, but there are other ways to rank on Google that are much easier and more effective. If you write valuable content, the backlinks will come naturally and will not require any effort on your part.
Do you need help writing blogs?
We offer ghostwriting services that help you build content for your website, and in the end, help you rank on Google. Content written by a ghostwriting will come to you about 90% completed, all you must do is put in your final touches. That saves you hours and hours or work. Contact Us to get more information.
How to Write Blogs Yourself
If you choose to go at it yourself, that’s awesome! We recommend it. Just keep a few things in mind. See how many headings are in this article? You want to do the same thing in your blogs or articles. It helps explain to your visitors what the content is about, and it makes for a good user experience. You will also want to keep your paragraphs short, no more than four sentences. If you can make your paragraphs shorter, that’s great too. Use short sentences too.
It’s a lot harder to read on a screen than it is to read a book in print and shortening your paragraphs and sentences is a way to make it much easier for your website visitors.
Word count is a significant factor for Google rankings. Your article needs to have at least 500 words to get indexed (be seen) by Google. If you are in a highly competitive online niche, you will need an article between 2,000 and 5,000 words. There is so much content on the internet today that you must write more to stand out.
2,000 to 5,000 words may seem daunting but focus on writing one article per week instead of one per day and make it highly valuable to your site visitors. Genuinely try to help people, and it will always come back to you tenfold.
Do you need help setting up your Social Media accounts?
Getting social online is essential because it drives organic traffic to your website. Google sees that people are visiting your site and then rank it higher as a result.
Social Media is either loved or hated. If you are one of those many who hate it, we can help you manage it. We will help you get the word out about your company in a professional way. Contact Us for more information.
Do you need to redesign your website?
Your website needs to meet the standards of today for Google even to consider showing it to people. One crucial requirement is that it works and looks good on mobile devices. If it doesn’t look great on mobile, consider your site dead to Google. We can help you get a website that looks great on all devices. Learn more about our web design services.
Remember, Google Ranking is a Long-Term Investment
Your website’s authority (popularity) determines how quickly SEO changes will take to show up on Google. If you have no authority, it may take up to 3 months. Search Engine Optimization work is for those with patience. If you have an authoritative site, it make take a couple of days or a couple of weeks.
How Much Does SEO Cost?
Depending on your budget, SEO can cost anywhere from a one-time fee of $800 to $700-$2,500 per month. It depends on how much you want to spend on marketing and how badly you need or want to start getting leads from Google and your website. We haven’t met a single person that says investing in a quality SEO service isn’t worth it. It always is, and it always pays back if you go with the right agency.
We ARe a White Hat SEO Company
In the tech world, you either wear a white hat and stick to the laws and rules of the internet or you wear a black hat and mischievously hack your way into getting something. Black hats may run code that steals your password, for example.
Black hat in the SEO world may be an act of buying links or putting white words on white pages so that users can’t see these, but Google can. These acts will get you blacklisted by Google and result in your website being taken down.
Any SEO tactic you’ve seen on this site is a White Hat SEO approach. We only study and use these conservative efforts to rank our websites, and it’s always been worth it. We value having a strong conscious.
Do You Have to Use a Call Tracking Number?
A call tracking number can help you assess which marketing efforts are working. Let’s say you set up three numbers that all forward to your business line. One phone number is set up for Google, another is set up for your website, and the last number is for Facebook (or whichever social account you’re on). At the end of the month, you can see which channel generated the most leads.
Another reason to use call tracking numbers is if you are hiring an affiliate like us. If you want to pay per lead, you will need to know how many leads came from that affiliate.
Over the course of one year, you can track which months are the busiest for your online marketing too.
If you’re convinced that you need a quality SEO service, go ahead and get a Free audit. An audit will only cost you 30 minutes of your time and can make a significant impact on your company.
Want to Learn SEO on Your Own?
That’s cool too. We recommend following Chase Reiner on YouTube. This man is the youngest SEO guru making over 200k per year and has a considerable influence on the knowledge and expertise of SEO that we have. You surely will find answers to any SEO questions that you may have on his channel. Chase is the man!
SEO Tools That We Use
aHrefs is $179 per month, and it’s worth it for us to give you all it offers for free. You get a list of all backlinks to your site. You see which keywords you are ranking for more accurately than what you get in the Google Search Console. It’s also easy to get all the same statistics for your competition. Our favorite metric from aHrefs is the dollar value of your organic traffic. If aHrefs analysis says your website is worth $1k per month, that dollar value means, if you paid Google for that same amount of traffic, that is how much you would have to spend on PPC ads. You not only get analytics for your site but for your competition too.
Screaming Frog is the tool we use to audit your site. It’s free to download, and you can use it right now if you want to. You enter your website address, and it crawls up to 500 pages for free. After it has crawled your site, filter it down to just the HTML pages; these are the pages that are seen by your website visitors. Screaming Frog then gives you a lot of feedback on your SEO. It will tell you if you need to increase your page load speed, your word count, your title tag length and many other helpful analytics.
Downloading another piece of software and then deciphering it may sound like a lot of work, so good thing we can do it for you. Get a Free SEO audit within the next 24 hours from us, and we’ll explain everything to you. An audit gets you the Screaming Frog report and more info from our many years of experience.
Thank you for reading this article, and we hope it helped you! Please feel free to leave a comment if you have any questions or need something clarified.
May your company prosper, and your revenue increase month after month!